Beyoncé will be launching a global athletic streetwear brand with leading fashion retailer Topshop at the end of 2015. The line will include clothing, footwear, and accessories across dance, fitness, and sports categories, combining fashion with technical performance and will be sold in Topshop stores and online at Topshop.com.
Beyoncé commented, 'I could not think of a better partner as I continue to grow the Parkwood business. I have always loved Topshop for their fashion credentials and forward thinking. Working with their development team to create and produce a technical and fashion led collection is exciting and I’m looking forward to participating in all aspects of this partnership.'
This will be the third fashion venture for Beyonce with a family owned brand House of Deréon which was launched 10 years ago in 2004, as well as her very own merchandise which is available at